Blog
The Surest Way to Turn Your Audience Against You: A Critical Mistake Even Effective Speakers Make
Even the most effective speakers will lose their audience if they don't master the art of staying on time during presentations. Going over the allotted time not only diminishes your credibility but also shifts the audience’s focus from your message to your mistakes. By building your presentation around a clear point, you can streamline your content, avoid rushing, and leave a lasting impact.
Train Scenarios, Not Features: How Storytelling Reduces Cognitive Load and Improves Memory Retention
From software training to learning foreign languages, presenting real scenarios is more effective than simply listing features or words to be memorized. If you want your audience to truly remember the key information you are conveying, incorporate stories, scenarios, and real-world examples into your delivery.